Blog

Get Started with Google for Nonprofits for Church Leaders

Jul 31, 2024 | Articles

Get Started with Google for Nonprofits for Church Leaders

As a church leader, using Google Ads can be a powerful tool to attract people to your church and increase your visibility. When potential visitors search “church near me,” having a presence in Google Ads ensures that your church is one of the first they find. This visibility can help you reach more people in your community, invite them to your services, and grow your congregation.

Ready to set up Google for Nonprofits? Follow these steps to request your $10,000 in monthly ad credits, set up your account and activate your Google products.

1. Check Your Eligibility

First, verify that your church qualifies by meeting these criteria:

  • It must be registered as a charitable organization in a country where Google for Nonprofits is available.
  • It must adhere to the specific eligibility requirements in your country.
  • Most churches qualify.

For more details, refer to the Eligibility guidelines.

2. Request Your Google for Nonprofits Account

Once you’re confident about your eligibility, head over to the Google for Nonprofits site and click “Get started”. If there’s already an account for your church, follow the prompts to request administrative access.

For further assistance:

3. Await Verification

Your request will be reviewed by Google’s validation partner, Percent, typically within 2-14 business days. They may reach out to you for additional information or documentation to verify your church and your association with it.

Find out more about the verification process by visiting Percent verification.

4. Activate Google for Nonprofits Products

After your church has been verified, it’s time to activate the different Google for Nonprofits products. Each product requires separate activation:

5. Maximize Your Google for Nonprofits Account

To get the most out of your Google for Nonprofits account, utilize these resources:

By following these steps, you’ll be well on your way to leveraging the full potential of your Google for Nonprofits account.

Want to get started and need some support? We’d love to work with you! Learn more about our Google Ad Grant services and Schedule a Discovery Call today.